Search Engine Optimisation - SEO

The Importance of SEO

As search advertising gains in popularity so does the cost of pay-per-click advertising rise with it. The pay-per-click search advertising model operates on an auction system and as a result, small to medium size businesses operating in competitive industries will find it difficult to have the marketing and advertising budgets available to advertise on the search engines 100% of the time.

This, and the fact that many users still favour the organic search engine results over payed for search advertising, emphasises the importance of businesses ranking well organically on the search engine results pages.

SEO Benefits

  • Your digital advertising budget goes further and frees up your advertising budget to target customers searching for other products, services and competitors closely matching yours.
  • You receive traffic from the more than 60% of users that still prefer organic search results over paid for advertising.
  • You still rank on the first page of the search results pages even if your daily PPC budget is exhausted.
  • Most importantly, you grow your business’s value on and off the internet, by not having to rely on other parties to refer traffic to your website.

Proven SEO Services

We have the track record to walk the talk. Crackerjack and our SEO customers, all rank on the first page of the search results pages.

Our results are based on years of experience, a sound understanding of the SEO best practices prescribed by the search engines, and the guidance of Kevin Grey, our online reputation expert who has 20 years of internet marketing experience.

Test Our SEO Credentials

Keyword Client
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Search Engine Optimisation

Generally, SEO is seen as the longer strategy but the one that will bring the biggest rewards in the future. But if you are an established business with a website domain older than 24 months old, we will certainly guarantee results in 3 to 6 months.

We ensure that your website:

  1. Is setup properly. We consider the quality of your hosting, source code and the framework used.
  2. Contains metadata and quality content that is labelled correctly that Google understands who you are and when to rank you.
  3. Is mobile friendly and is linked up with all the correct webmaster tools and utilities and that they are setup to feedback regular return on investment information.
To learn more about how we can help you with Search Engine Optimisation
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